Cryptocurrency Basic Attention Token (BAT): history, features, mining, forecasts and development prospects

What is Basic Attention Token (BAT) cryptocurrency?

Bat Token is one of the new cryptocurrencies, which is based on the blockchain and contributes to the functioning of the advertising platform.

The Basic Attention service was designed to distribute and pay rewards between users for their attention to the token and the project. The distribution is as fair as possible and provides advertisers with a sufficiently large profit from the costs of marketing services.

The technology is available on the Brave browser, where everyone views ads confidentially and at the same time saves their personal information, receiving the BAT token cryptocurrency for this. Advertisers can enable a targeted type of advertising to attract customers and thus reduce fraudulent tricks and misuse associated with advertising.

BAT cryptocurrency performs mutual settlements between two parties (advertiser and user) and is essentially a unit for remuneration in Basic Attention Token, since payment for advertising services is made in BAT tokens. Of the entire budget, most (about 70%) is distributed among users. In trade transactions, intermediaries are excluded from the amount of expenses, which greatly increases the level of payback.

The top and most popular advertising campaigns were seen in the UK, Canada and the USA in December 2021.

The history of the creation and development of the token

After the project called "ICO" became known to the world, Token (BAT) was developed and launched in 2017. Thanks to the initial coin offering, the Basic Attention platform raised about $35 million in less than 1 minute. Since then, a special advertising campaign has been developed in many places within the framework of the Brave Rewards platform. 

Basic Attention Token has two creators at once: Brian Bondy and Brendan Eich. These are two prominent software engineering programmers for several Internet services like Brave. 

Brian Bondi is the head of the technical department of the Brave browser and the BAT token project. This is a programmer-engineer who has quite a lot of experience on the Mozilla platform and as director of software development at Khan Academy and Corel Corporation.

Brendan Eich is the founder of the Mozilla browser and was also involved in the launch and development of the Mozilla Firefox web browser in 2004. In addition, one of his achievements in the technology industry is that he developed JavaScript in 1995.

For two programmers, they have about 50 years of experience in launching and developing software. And the entire BAT token team consists of about 16 people who also have tremendous experience in the field of research and design.

Basic Attention Token: features, advantages and disadvantages

The key property of the token is that it is a means of payment when launching and promoting advertising campaigns using the Brave Ads platform. According to the standard scheme, the advertiser has to pay about 2000-3000 dollars per quarter for advertising projects in order to connect their campaigns without any problems. The budget is fully paid for with BAT tokens, which can be purchased on various exchanges and cryptocurrency exchangers. From the total number of payments, Brave charges an additional commission, and the rest is given to users. The next function of the token is the possibility of rewarding also those customers who have not yet registered in the token ecosystem, including users from Twitter and a variety of websites. Then these users can register and collect their cash rewards.

The Brave project and the BAT token have reached great popularity and the number of active users, previously their number was about 20.5 million people and more than 37,000 unique wallets.

To summarise the main advantages and disadvantages of the network and BAT crypto:

Advantages:

• the number of users is constantly increasing;
• decentralisation;
• variety of uses and rewards.

Disadvantages:

• malicious applications on PC and mobile devices;
• Users often block ads themselves;
• marketers can get scammed by bogus advertisers.

BAT token mining

Since we have already figured out what BAT is, it's time to find out if it can be mined. The answer is yes! The Brave platform is considered the main program for mining this coin. It is the fundamental pillar for the functioning of this project. Inside this browser, there is a set of isolated ecosystems that provide interaction with advertising. After installing the browser, the user is provided with:

• choosing to collect confidential information for the purpose of targeting;
• saving information only on this platform, without transferring it to third parties in the form of third-party services;
• the possibility of transferring BAT as a donation to an interesting user or site.

Thus, the user will be able to earn coins simply by viewing ads on the Internet. The advantage of such earnings is that the system eliminates intermediaries, but provides advertisers with the maximum target audience and encourages them not to use automatic blocking of pop-up ads. You can also connect mining on a video card with strong capacities or pay for the cloud. There are special farms, equipment and functionality for this.

Buying, selling and storing BAT cryptocurrency

If you have already accumulated a sufficient number of coins and are wondering where and how to store or sell it, then we hasten to assure you that today there are many different options from which you can choose the right one for yourself:

• As for the long-term storage of coins, then in this case, storing coins on the Brave browser itself will suit you.
• If you want to withdraw your coins, we advise you to use the services of online exchangers or decentralised exchanges (Huobi Global, Binance and Coinbase Pro).
• You can also trade your assets on the Kraken and Bithumb platforms using not only cryptocurrencies, but also fiat money.

Today, it is safe to say that the digital cryptocurrency market is entering a completely new era. Cryptocurrencies have long been a hit, which attracts more and more interested customers. Investors and ordinary users are spending more and more time on digital money in order to earn money. Experienced traders know that in this case, one of the most important factors is the crypto rate, which is very unstable in places. At the time of writing, the token rate is $0.3923. If we compare this figure with the original one, then we can say that since its release, BAT has demonstrated good results in increasing the price and recognition. Many analysts, investors and business experts are betting on a maximum token price of $16.24 closer to 2030. As you can see, the BAT cryptocurrency forecast is very positive and encouraging for both investors and ordinary users. Thanks to the highly qualified specialists of the Basic Attention Token team, who carry out constant updates and current developments in the token ecosystem, we can observe such positive forecasts from the outside. Also, thanks to a fairly large investment in the project, the token has everything necessary to compete with cryptocurrencies such as Bitcoin, Ethereum, Litecoin, Ripple and Tether in the future.