
What is airdrop and how to participate in it in 2025
Airdrops are one of the most profitable outreach strategies as they involve engaging the most loyal audience, whose online activity can then be tracked to understand the level of interest in the token/NFT/project.
What is airdrop in simple terms?

A cryptocurrency airdrop is a marketing strategy to send tokens or coins to participants' wallets after they perform certain actions. A small amount of new virtual currency is sent for free or in exchange for an action, such as retweeting a social media post from the company launching the airdrop. The end goal is usually reputational and marketing - to raise awareness and encourage the spread of the new token or coin.
Typically, Airdrops are promoted on the company's website, social media and cryptocurrency forums. Coins or tokens are sent to wallets on a specific blockchain network.
The most high-profile and successful airdrops in history are Uniswap's UNI token giveaway and Apecoin, when NFT collection developers sent a combined $4.5bn in digital assets to the addresses of Bored Ape Yacht Club (BAYC) holders.
And despite many believing that the golden age of airdrops has passed, there are plenty of promising projects to look forward to in 2025.
Airdrop is simple. A few examples of actual airdrops from the first half of 2025

Harpie. Reward: Points. Activity: Testnets
Walrus - Guild. Reward: Roles. Activity: Quests
Linera - Galxe Campaign. Reward: OAT. Activity: Quizzes, Quests
Space and Time - Galxe Campaign. Reward: OAT. Activity: Quests
Paradex. Reward: Points. Activity: Trading
Retro Bridge. Reward: Points. Activity: Quests, Mainnet
Unichain. Reward: Unknown. Activity: Mainnet
Sahara Legends. Reward: Points and NFT. Activity: Quests, Testnets
Cryptocurrency Airdrop - current sites and how to participate

On special sites you will always be able to track all relevant information about upcoming airdrops and filter them according to your preferences and goals.
Incrypted Airdrops

Incrypted is a crypto media that has long been widely known to everyone who wants to keep their finger on the pulse of all the current events in the crypto industry. Their website has a separate section with airdrops and their detailed description, including timelines, network, activities, and rewards that can be obtained by completing all tasks.
Clicking on any project will take you to a pop-up window with a detailed description of it, including detailed instructions on how you can participate, as well as a list of similar events.
AirdropAlert

One of the most popular resources in the world for finding airdrops. AirdropAlert users have been able to earn millions of dollars on the airdrops presented on the site. The page offers an extensive geography of projects, which includes projects from over 180 countries in 15 languages. The team carefully selects airdrops and publishes only those in which they are confident of their prospects. At the moment there are more than 5000 aridrops published on the site. You can also subscribe to the AirdropAlert newsletter to receive notifications about new promising projects on a regular basis.
Airdrops.io

The Airdrops.io service offers a convenient layout of projects in several categories: ‘hot’ airdrops, giveaways for holders (stakedrops and fairdrops) or future (potential) airdrops. Clicking on any airdrop will take you to the project page on Airdrops.io with a full description including total budget, full list of shuffles, blockchain network and a link to the airdrop itself. In the project description, the team adds a detailed step-by-step guide to help with all tasks.
DappRadar

DappRadar is a Web3 marketplace offering real-time analytics of DeFi applications, including all sorts of airdrops. The page also hosts cryptocurrency airdrops from partner projects. DappRadar giveaways feature a low entry threshold: all you need to do is register on the site and connect your wallet. The site supports such wallets as MetaMask, OKX Wallet, WalletConnect, Coinbase Wallet and Unstoppable Domains.
BitcoinTalk Forum

BitcoinTalk forum is one of the oldest and most famous forums for everyone who is fond of the cryptosphere. This resource has long ceased to be only a platform dedicated to the first cryptocurrency and covers all areas of blockchain activity, from DeFi to airdrops.
A separate section for airdrops and bounty on this site is dedicated to announcements of cryptocurrency giveaways. And despite the fact that the resource is not new, everyone who wants to launch their airdrop or earn on it should not forget about it. It is often here that information about the most promising projects first appears. The convenience of the platform is that here users have the opportunity to communicate directly with funders and ask questions of interest. Any scam on BitcoinTalk will be quickly identified by more experienced users of the platform. There is also a separate section for scam reports on BitcoinTalk.
What do I need to get airdrop?

To get cryptocurrency with airdrop, you need to prepare thoroughly.
Choose a project and conduct a DYOR. Analyse the project team, especially the marketing team. Find out if they have conducted other airdrops and how successful they were. The more data you have - the better.

Create a wallet. A mobile multi-currency wallet is ideal for airdrop - their functionality allows you to comfortably store all the tokens you need in one place.

Create accounts in social networks. You can also use your own profiles, but there is a possibility that they may be banned. In addition, not all users want to advertise their activities in social networks. Therefore, it is better to create new pages and gradually warm them up, gaining a certain number of subscribers. The more subscribers you have - the more chances you have to earn good money on airdrops.

Register in the giveaway, complete the tasks and wait for the coins to accrue. Study in detail the list of tasks - in each project it is different. Somewhere you will need to make a repost, and somewhere make a video with a review of the project.

A few examples of airdrops in social networks
History knows quite a few cases when airdrops brought huge amounts of cryptocurrency to the participants. The largest cryptocurrency airdrop is the token giveaway from the Uniswap (UNI) project, which gave away $6.43 billion worth of $UNI on 16 September 2020. The Uniswap Airdrop was one of the largest DeFi Summer events.

Apecoin (APE) was the second largest airdrop, giving away $3.54 billion worth of $APE on 17 March 2022 for an ATH token price of $23.63. But that wasn't the main thing about this giveaway. Apecoin rewarded the Yuga Labs ecosystem ouncers with 10,950 tokens worth $258,737. By selling them at a price of $23.63, owers can get a free Bored Ape Yacht Club NFT. The average price of NFT in the run-up to the $APE cryptocurrency's release was around $200,099.

dYdX (DYDX) is the third largest cryptocurrency, having distributed $2.00 billion worth of $DYDX on 8 September 2021, valued at an ATH token price of $26.80.

Conclusion

Any airdrop is always associated with increased risks of scam and further depreciation of tokens. Therefore, always check the project thoroughly before participating.